Building a Modern Business

Everything I know aboutrunning a business.

Ads, AI, automation, and beyond. I test things, document what works, and share it here. If you want to go deeper on anything, my calendar is open.

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The 70/20/10 Meta Ads Budget Split That Stops Founders From Wasting SpendMeta Ads
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The 70/20/10 Meta Ads Budget Split That Stops Founders From Wasting Spend

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Your Personal Brand Is the Asset AI Cannot CopyPersonal Brand
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Your Personal Brand Is the Asset AI Cannot Copy

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How to Build a Landing Page with AI Instead of From ScratchAI Tools
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How to Build a Landing Page with AI Instead of From Scratch

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Naming Conventions Are the Backbone of a Scalable Meta AccountMeta Ads
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Naming Conventions Are the Backbone of a Scalable Meta Account

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Meta Andromeda and Why Your Creative Now Does the TargetingMeta Ads
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Meta Andromeda and Why Your Creative Now Does the Targeting

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